Bring me to your stage or screen
As an entrepreneur and seasoned marketing expert, I frequently speak in person and virtually on topics related to marketing strategy, digital marketing, and small business.
Options include webinars and other virtual events, onsite VIP sessions for companies, and in-person conferences and other meetings.
If you have a topic in mind, or want to explore options for your company or organization, let’s discuss!Book a Call to Discuss
Subjects I Speak About
- B2B marketing 101
- The anatomy of an effective marketing plan
- Developing a compelling brand
- Creating compelling messaging in the sciences
- How to create a winning content strategy
- Social media and LinkedIn marketing best practices
- Personal branding and stepping into thought leadership
- Career insights for young professionals
This is not an exhaustive list. If you have a topic in mind, please inquire!
Past Media, Awards & Speaking Engagements
Marketing & Communication Strategies for Scientists
In this webinar for the Global Biofoundries Alliance, Jennifer shared her 3 "marketing musts" plus common mistakes to avoid.
5 Shockingly Common Mistakes Scientific CEOs Make (and How to Overcome Them)
In a guest post for BioBuzz, Jennifer shared typical missteps made by STEM-educated leaders as they grow and market their companies.
Laurier Alumni Podcast
Following the publication of her book, Jennifer was delighted to share her career journey and experience as an MBA student at Wilfrid Laurier University on the alumni podcast, Staying Golden.
2-Day Marketing & BD Workshop
Jennifer and Erica Sosnowski presented an interactive, 2-day workshop on marketing and business development for >50 life science professionals at the Canadian Healthcare Licensing Association (CHLA) in Mont-Tremblant, February 2023.
Employer Award Recipient
Jennifer was honoured to accept an award at the 2022 Guelph-Wellington Employer Recognition Awards Breakfast in recognition of FreshLeaf Marketing's ongoing employment opportunities to young talent through the Career Education Council.
Women to Watch in B2B 2022
It was an honour for Jennifer to have been included in Mezzanine Growth's 2022 Women to Watch in business-to-business (B2B) list. The list recognizes women who are achieving success in traditionally male-dominated fields including technical, manufacturing, industrial and engineering.
Marketing Masterclass for STEM Professionals
In her signature workshop for Centennial College's Centre of Entrepreneurship, Jennifer presents her 5-step marketing process, including how to develop a marketing strategy and articulate your Brand DNA to unlock a message that sells.
Personal Branding for Scientists & Engineers
In this special workshop for Centennial College's Centre of Entrepreneurship, Jennifer offers tips on how to build a standout personal brand and thought leadership strategy.
Fabulous Fempreneurship Podcast
Calling all women entrepreneurs! As a guest on the podcast, Jennifer speaks candidly about How to Get to the Next Level, Even When it Feels Out of Reach with host Elaine Slatter.